Starting in 2024, as each BLACKPINK member embarks on their solo careers, they have been showcasing unique styles that were previously unexplored under YG Entertainment. JENNIE, too, has made a bold statement with her new album Ruby, unveiling her distinct musical color and individuality. Although she previously released solo singles such as SOLO in 2018 and You & Me in 2023, Ruby marks her first full-length album, presenting a fresh and different side of her artistry. Compared to her earlier singles, this album, with its extensive tracklist, is truly a remarkable gift to her fans.
Ahead of the album’s official release, JENNIE heightened anticipation by unveiling pre-release tracks such as ZEN (music video), Love Hangover (feat. Dominic Fike), and ExtraL (feat. Doechii). These songs alone significantly raised the expectations of both fans and the general public, and Ruby did not disappoint, leaving a powerful impression. As JENNIE’s first full-length album and a pivotal turning point in her musical journey, Ruby perfectly encapsulates her artistic vision and identity.
The album consists of 15 tracks, demonstrating JENNIE’s expanded musical spectrum. Having taken on the role of producer for this album, she explores a diverse range of genres, seamlessly blending hip-hop, R&B, electronic, and pop elements. Furthermore, through collaborations with globally renowned artists such as FKJ, ZICO, Diplo, Dua Lipa, Childish Gambino, and Kali Uchis, Ruby establishes JENNIE’s signature style. These collaborations significantly enhance the album’s quality and serve as crucial elements that solidify her artistic vision and musical identity.
Ruby is more than just a solo album—it marks a new musical chapter for JENNIE, fulfilling the expectations of both fans and the general public while expanding her musical world. While listening to all 15 tracks is highly recommended, this article will focus on four standout songs, including the title track, to highlight key aspects of JENNIE’s artistic growth.
02. like JENNIE (Title Track)
like JENNIE is an autobiographical title track that vividly captures JENNIE’s unique personality and confidence. Created with the collaboration of renowned artists such as Diplo, ZICO, and Tayla Parx, the song features an intricate and dynamic sound. Beginning with an intense hook and bold lyrics, like JENNIE plays a crucial role in emphasizing her one-of-a-kind identity. The opening line, “Special edition, and your AI couldn’t copy”, immediately showcases JENNIE’s self-assurance, underlining her irreplaceable uniqueness.
While maintaining an intense energy throughout could risk monotony, like JENNIE skillfully balances its dynamics, making the track even more addictive. The interplay of tension and release is sustained through its beat and rhythm, particularly in the whispered pre-chorus, “Don’t bore us, take it to the chorus”—a moment reminiscent of ASMR, drawing instant attention. This is followed by a powerful chorus that keeps listeners engaged until the very end, reinforcing the song’s hypnotic appeal.
04. Handlebars (feat. Dua Lipa)
Handlebars is a track characterized by its refined beat and infectious melody, flawlessly blending JENNIE’s and Dua Lipa’s distinct musical styles. The title, Handlebars, refers to the handlebars of a bicycle or motorcycle, serving as a metaphor for freedom and control. At its core, the song conveys the act of “taking hold of the handlebars” as a representation of self-determination and the drive to navigate one’s own life.
The track embodies an attitude of independence and self-reliance, aligning perfectly with its sleek and provocative atmosphere. JENNIE and Dua Lipa’s vocals are meticulously layered to maximize their individual strengths, and their interaction plays a crucial role in shaping the song’s unique charm. JENNIE’s distinctive tone contrasts yet harmonizes with Dua Lipa’s powerful voice, adding depth and leaving a striking impression.
Beyond its sonic excellence, Handlebars stands out for its empowering message of autonomy and self-assurance. The song not only highlights the importance of leading one’s own life but also reflects the mutual artistic synergy between the two artists. It ultimately serves as a declaration of female empowerment, drawing listeners into its compelling narrative.
06. ExtraL (feat. Doechii)
From the very first verse, ExtraL establishes JENNIE’s presence as an independent and confident artist. The lyric “No sponsor, they got they own fundin’” isn’t merely a boast—it naturally reflects the reputation and wealth JENNIE has built for herself. By openly expressing her luxurious lifestyle, including collaborations with high-end car brands that resulted in owning one of only two exclusive models in existence, she solidifies her status as an untouchable icon.
However, ExtraL is more than just a flashy song—it’s a declaration of how JENNIE boldly and unapologetically enjoys her life on her own terms. Over a tightly woven beat, JENNIE and Doechii exchange verses seamlessly, amplifying the track’s energy and confidence. Their rap flows are both powerful and groovy, delivering a message that feels like an anthem of self-expression and female empowerment.
JENNIE maintains a deep, commanding tone while introducing variations in her flow, adding dynamism to the song. Doechii’s rap leaves an immediate impact, intensifying as the track progresses and making a lasting impression. The production also avoids monotony through mid-song rhythmic variations and layered electronic sounds, enhancing the overall vibrancy.
In this collaboration, JENNIE and Doechii successfully integrate their distinct styles while delivering a strong message about embracing one’s true self. With ExtraL, JENNIE further solidifies her independent identity and paves the way for her evolving musical direction. This track serves as a significant milestone, hinting at the future paths she may take in her career.
10. Damn Right (feat. Childish Gambino & Kali Uchis)
Featuring Childish Gambino and Kali Uchis, Damn Right is a track built on a dreamy and distinctive beat. The three artists’ unique styles blend seamlessly, allowing each of their musical identities to shine. The track’s sophisticated production and sensual vocal arrangements elevate its artistic value, making it a standout piece.
At its core, however, the song is a testament to JENNIE’s unwavering self-confidence. Damn Right reflects on her journey and accomplishments, exuding an air of certainty in her success. The lyric “Damn right, I did that” embodies her assertive stance, shutting down any doubts about her achievements.
While the song boasts an effortlessly cool and relaxed vibe, it subtly conveys a deeper message of perseverance and self-assurance. Childish Gambino’s charismatic presence and Kali Uchis’s ethereal vocals add further texture to the track, enhancing its hypnotic effect.
The interplay between the artists allows Damn Right to feel fluid yet impactful, leaving a lasting impression on listeners. More than just a collaboration, the song stands as a statement piece that reflects JENNIE’s artistic growth and evolving confidence.
With Ruby, JENNIE has created an album that not only showcases her expanded musical horizons but also marks a significant transformation in her artistic journey. The diverse genres, high-profile collaborations, and deeply personal narratives within the album make it a defining moment in her career. While every track offers something unique, the songs highlighted above provide key insights into her musical growth and the confident, self-assured identity she continues to establish.
